STRATEGI DIFERENSIASI PADA MADRASAH UNTUK MEMENANGKAN PERSAINGAN

Abstract

In this globalisation and autotonomy region era, education have
purpose to industrialization process. The word of education can not be
considered as sosial departement, but it must be proceed as industry
which has to manage with professionalism. Due to firming up of a
competition, education departement will be left by the consument if it
doesn’t manage well. Differentiation strategy is strategythat give a
different bergaining than given by competitor in a good service.
Differentiation strategy supposed to school having a product orservice
with quality and function to differ with another competition islamic
education school which have different character will master the
competition continowly and always will have valuable customer whose
enjoy the valveof islamic education school.